Coldplay and BTS released the video to accompany My Universe on YouTube.
At the 18 hour mark they have over 15.3 million views.
It's a cool little video with great special effects, a short sci-fi narrative and a nice tune.
Possibly another in a long list of signs of the growing popularity of sci-fi content.
Have there been other sci-fi music videos? Sure. But they're relatively rare and typically not space operatic.
Also on YouTube you can find a short making of documentary but it's for the song rather than music video. It doesn't touch on sci-fi elements at all and is mostly everyone saying how marvelous everyone else is, COVID sucks and let's make the world a better place.
Lovely sentiments but better accompanied with regular laser bursts.
[ Main Image: My Universe poster. Credit: Coldplay & BTS via Twitter. ]
References
BANGTANTV (September 26, 2021). Coldplay X BTS Inside 'My Universe' Documentary. YouTube.
Coldplay (September 30 2021). Coldplay X BTS - My Universe (Official Video). YouTube.
Coldplay [@coldplay] (September 30 2021). #MyUniverse official music video, premiering at 0.00 ET, 5.00 BST, 13.00 KST // T-minus 13 hours //. Twitter.
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